Acooroo-Brand Identity by Siran Liu

Siran Liu Demonstrates The Acooroo Brand Identity

Siran Liu, the creator of the highlighted design Brand Identity:Acooroo by Siran Liu points out, Acooroo is a children sports brand focusing on providing fun balance bike riding services for preschool children in China. The identity design introduces four mascots as children's training buddies for bike riding, and uses a visual language composed by simple shapes with bright, vibrant colors. The characters and shapes are inspired by the four balance bike skills, which are speeding up, curving, climbing and sliding. This visual system is applied throughout all graphic elements, creating a playful, dynamic world to build an engaging and cohesive brand identity..

Acooroo-Brand Identity by Siran Liu Images:


End of the article, click here to go back to previous page, or alternatively go back to For Design Magazine homepage.

Design Awards
Copyright © 2010 - 2020 For Design Magazine - - All Articles